ETHICS AND PUBLIC SPEAKING
ETHICS AND PUBLIC SPEAKING
1.Show Respect for Your Audience
This is number one on my list because who determines the
ultimate success of your speech is your AUDIENCE.
One of the most important things you need to learn as a
public speaker is showing respect for your audience.
Everyone
loves to be respected and your audience loves that too.
It definitely does not show respect to talk down on your
audience or any particular person in the audience irrespective of their gender,
religion, ethnicity, race, educational or social status.
If getting your points across effectively requires making
practical examples, then avoid making examples of your audience that will be
little them or harm their reputation.
Never… and I repeat… Never poke expensive jokes at any in
your audience! Rather poke such jokes at yourself (if that is necessary
anyway).
2. Respect Your Audience’s Time
In a fast-paced world such as we live in today, time is of
essence. It is a valuable asset. Your audience value their time too… So don’t waste
it!
Therefore, show respect for your audience's time by keeping
to the allotted time for your speech. A good way to do this effectively is good
preparation. If you prepare well in advance, it will keep you from running
overtime.
Spending a few minutes more than necessary may make your
audience uneasy and lose interest in your speech. That may defeat the very
purpose of the speech. It may make all the hard work you've put into the
delivery from the beginning a waste. So be careful!
3. Prepare Very Well
I had a very big problem choosing which one would appear as
number one on my list between this point and 'showing respect for the
audience'. This is because good preparation is an ethic in public speaking you
dare not overlook.
There is nothing else that can compare with good preparation
in public speaking. This is an ethical issue not just because the level of your
preparation determines the level of your success but also because it shows the
value you place on your audience.
Remember that in listening to you, your audience have
‘invested’ the time, effort (and in some cases) money they would have used for
something else. In return, they expect value for their time, effort and money!
It won’t be fair and ethical for you to repay such ‘investments’ with a wishy-washy
presentation!
Prepare well in advance. Do research on the subject and
gather all necessary facts and references. Thereafter, rehearse your speech.
Remember that saying: ’Practice makes perfect? So practice,
practice and practice until you gain mastery of your speech.
Such advance preparation will make your delivery flow. It
will make your speech achieve its intended purpose. And more importantly, it
will leave your audience satisfied.
Take it or leave it. Your audience will be able to tell if
you do not prepare well. And this can be really harmful. Apart from failing to
achieve your objective, the audience may get angry for taking them for granted.
So start early! Don’t wait for the dying minutes!
Don’t procrastinate! This can save you from a very big, big mess!
I'm dead serious!
4. Be Honest and Don’t Mislead Your Audience
How would you feel if you listened to a speech and you
enjoyed it so much but you later discovered that the facts presented in the
speech were distorted to suit the speaker’s selfish motives?
Bad and greatly disappointed! Isn't it?
Ethics in public speaking demand that you are honest and
accurate in the information you are presenting to your audience. Do not mislead
your audience intentionally. Do not distort the facts to suit your aim. If you
are not sure about a piece of information or fact or statistics, don’t
use it!
Nothing can hurt a speaker’s credibility more than
inaccurate, distorted information. Once again, be careful!
5. Avoid Plagiarism
WATCH THIS TUTORIAL ON PLAGIARISM: Avoiding Plagiarism
Tutorial
What is plagiarism? Hmmm… Plagiarism as defined by the
Cambridge International Dictionary of English (1996 Edition) is to take another
person’s idea or part of their work and pretend that it is your own.
Avoid using another person’s work without permission. Give
credits to whomever you are using his or her work as your reference.
That builds up your credibility too.
6. Ensure Your Objective Is Ethical
If the objective of your speech is to motivate people to get
involved in harmful, illegal or unethical activities then you are not observing
the ethics in public speaking. It is as simple as that!
For example, how do you perceive a very good public speaker
who promotes terrorism or the use of hard drugs? Ethical? I doubt it!
As a further example, Adolf Hitler is considered a great
public speaker. But his speech started one of the greatest atrocities known in
human history!
7. Be Yourself
Everybody on the surface of the earth is unique. Even
identical twins are different in some ways. While it is a good idea to learn
from others, especially those we consider as role models, don’t try to be
someone you are not!
You can never be someone else… You can only be you!
Hence, be natural in your delivery. When you try to be
someone you are not, your audience will notice and you will only look and sound
fake to them.
This will harm your credibility and water down the
effectiveness of your delivery.
Simply be yourself!
Phew! That ends our discussion of ethics in public speaking.
But before I get off the ‘podium’, please answer me this…
Suppose you attended a seminar and the speaker poked
expensive jokes at you, showed no respect for your time, muddled up his points
due to lack of preparation, distorted the facts and tried to be a person he wasn't
born to be…
would you attend another seminar (even if it is free) next
time if you knew the presenter would be the same speaker?
I bet it. You would rather prefer to sleep at home!
That’s my point.
Ignore the ethics in public speaking and you kill your
public speaking dreams or career!
But please, don’t let that happen to you. Just learn them,
master them, put them to use and you are on your way to becoming an effective
public speaker.
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