TARGET AUDIENCE OF COMMUNITY RADIO
TARGET AUDIENCE OF COMMUNITY RADIO
Community radio stations in India primarily target people
living in rural and remote areas who have limited access to mainstream media.
These stations are aimed at providing local information, news, and
entertainment to communities that are often marginalized and underrepresented
in mainstream media.
In addition to rural and remote communities, community radio
stations also target other specific groups such as women, youth, farmers, and
indigenous people. For example, some community radio stations in India have
programs that focus on women's issues, such as gender discrimination, health,
and education. Others may have programs that cater to the needs of farmers,
providing them with information on agricultural techniques, weather updates,
and market trends.
Overall, the target audience of community radio stations in
India is diverse and varied, but they are primarily aimed at providing a
platform for local communities to express themselves, share their experiences,
and promote their culture and traditions.
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